Profits and Responsible Service

STUDY: ARTIFICIAL SWEETENERS INCREASE ALCOHOL'S EFFECT
Australian researchers found that artificial sweeteners increase the rate of alcohol absorption in the body, meaning that drinks mixed with diet soda may be more potent than sugary drinks. http://www.jointogether.org/news/headlines/inthenews/2006/sweeteners-increase-alcohol.html

MIXING ALCOHOL WITH ENERGY DRINKS DOESN'T NULL INTOXICATION
Mixing alcohol with energy drinks like Red Bull masks some of the subjective feelings of intoxication, but the imbibers remain just as drunk as those who take their liquor straight or with traditional mixers, according to a Brazilian research study. http://www.medpagetoday.com/Psychiatry/Addictions/tb/2937

SOUTH CAROLINA ALCOHOL LAW MIXES THINGS UP

The only state to require that bars and restaurants serve liquor from mini-bottles is ending the practice, and business owners and bartenders are trying to figure out how the change will affect their bottom line. One result is obvious: South Carolina bars and restaurants will no longer be known for serving the nation's strongest drinks. http://www.usatoday.com/news/nation/2005-12-29-sc-alcohol-law_x.htm